Dacia Owner’s Manual

How often do you read the owner’s manual for your car? I’m guessing only when you’re stuck on the side of the road, undergoing some automotive calamity. Well, Dacia, a Romanian automaker, made an owner’s manual that will demand poring over every page. They hired thirty writers to turn the typical owner’s manual content into stirring short prose and poetry. I’d love to get my hands on a copy, but since it’s composed in Romanian, a translator would be required. Anyone out there speak Romanian?


Agency: Dacia

Source: adland.tv


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