The Sports Network Print/OOH

This is one of my favorite campaigns from last year. I could wax poetic on the spectacular tennis ball typography or the astute media placement at the courts, but for the purposes of this site, we’ll just talk about the headlines. Even if these lines had been placed onto poorly designed print ads, I’d still love them. Really, really good stuff.

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Agency: Leo Burnett Toronto

Source: Communication Arts

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